These Mountain Towns Around the World Are Trending for 2025, According to Pinterest

It’s hard to believe, but 2025 is just weeks away. If you’re already planning your next adventures, Pinterest has some exciting insights for you. Its annual Pinterest Predicts report is here, showcasing the top travel trends for the coming year. From mountain getaways to the rise of “Castlecore,” here’s everything you need to know.

Pinterest Predicts: What’s Trending for 2025?

The Pinterest Predicts report spans a wide range of topics, including food, decor, beauty, and party planning, but travel trends are stealing the spotlight this year. For 2025, Pinterest says it’s all about “peak” travel.

  • Peak Travel Explained
    “Cities have totally peaked,” Pinterest says in its findings. Instead of urban escapes, travelers—especially Gen Z and Gen X—are opting for mountain destinations, seeking fresh air, treetop views, and the serenity of nature.
  • Top Mountain Destinations for 2025
    Pinterest highlights these trending destinations with impressive year-over-year search increases:

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    • Portino, Chile: A whopping 255% increase in searches.
    • Dolomites, Italy: Up 45%, making it a must-visit spot for alpine charm.
    • Atlas Mountains, Morocco: With a 30% increase, these rugged peaks are a trending favorite.

Gear Up for Your “Elevacation”

With mountain escapes taking center stage, Pinterest reports a significant rise in interest for “skiing fits” and “mountain trip” outfits. Travel enthusiasts are embracing gear and styles fit for these high-altitude getaways.

  • Travel Inspiration
    Need help planning your next mountain trip? Look to Travel + Leisure’s extensive ski coverage for tips on everything from destinations to the best gear.

The “Peak Travel Concierge” Experience

To bring this trend to life, Pinterest has teamed up with Marriott for an exclusive pop-up event in New York City.

  • What to Expect
    The “Peak Travel Concierge” activation allows guests to:

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    • Learn about “peak travel” and top mountain destinations.
    • Ask travel-related questions and get curated recommendations.
    • Enter to win trips to Cloudveil Jackson Hole or a Marriott Homes & Villas property.
  • Event Details
    • Location: 173 Elizabeth Street, New York, NY
    • Dates: December 11–12, 2024

The Rise of “Castlecore”

Although not exclusively tied to travel, Pinterest is also predicting a major resurgence of “Castlecore.” This whimsical trend invites travelers to explore historic castles and embrace a fairytale aesthetic.

  • Plan Your Castlecore Adventure
    For inspiration, check out our curated list of 20 castles everyone should visit at least once.

Start Planning Your 2025 Adventures

Whether you’re drawn to the fresh mountain air of an “elevacation” or the enchanting world of castles, 2025 is shaping up to be an exciting year for travel. Let these Pinterest insights guide you to your next unforgettable getaway.

Author

  • Ivan Brown is a versatile author with a keen eye on the latest trends in technology, business, social media, lifestyle, and culture. With a background rooted in digital innovation and a passion for storytelling, Ivan brings valuable insights to his readers, making complex topics accessible and engaging. From industry shifts to emerging lifestyle trends, he provides thoughtful analysis and fresh perspectives to keep readers informed and inspired.

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